Should We Build This? (Go / No-Go)

What interviewers evaluate

• Do you assess the opportunity (market size, user need) before deciding?
• Do you evaluate strategic fit (does it advance the mission and leverage our strengths)?
• Do you weigh build vs buy vs partner, and the cost/risk?
• Do you reason about risks (regulatory, competitive, execution)?
• Do you land on a clear, defensible recommendation with conditions?

A framework to structure your answer

1. Clarify the proposal & the why - what problem, for whom, and what outcome is hoped for.

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