Design a New Feature for a Ride-Sharing App

What interviewers evaluate

• Do you consider BOTH sides of the marketplace (riders and drivers)?
• Do you anchor on a goal (growth, retention, safety, driver supply) before designing?
• Do you scope to a segment and a specific pain rather than a generic feature?
• Do you weigh marketplace side effects (does helping riders hurt driver supply)?
• Do you define success metrics including guardrails?

A framework to structure your answer

1. Clarify the goal - are we optimizing rider growth, retention, safety, driver supply, or margin? Restate it.

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